What is UX and UI design?
- User experience – UX
- User Interface – UI
- Custom UX and UI design development:
- User preference research and competitor analysis
- Sketching the scheme of the site
- Creating a user-friendly interface is the key to your product’s success
- Design is what looks good and comfortable in any situation.
It’s a good time to think about design, as people tend to perceive a product emotionally. The resource needs to provide an effective UX design, and the user needs a user-friendly interface.
Or user experience design – is responsible for the interaction of the visitor with the service. This is the emotions that the user gets when working with the interface of the site or application. On the user experience is influenced by many components: graphic design, readability and clarity of text, the architecture of the site and thoughtful functionality. But UX is also about the habits and needs of visitors. The UX designer studies user experience, interface logic, developing the most effective prototypes with subsequent testing and writing specifications for editors.
User Interface – UI
Or user interface design – visualization of a prototype developed on the basis of user experience and CA research. Includes a complex of works on the graphic part: drawing buttons, icons and a form of application, the definition of color palettes, fonts, a selection of images and other components that are formed into a working layout. For a positive interaction with the user UI-designer is engaged in competent arrangement of objects in the interface: whether the client can get a finger on the desired button without effort, whether the drop-down menu works correctly, whether the text is easy to read from mobile devices and whether it is comfortable enough to fill out the form.
Researching user preferences and competitor analysis
In order to identify the needs of the target audience and determine which problems the product solves, we conduct an interview with our client, as a result of which we have a complete picture of the project idea and the setting of business goals. A thorough analysis of the competitors will deepen the understanding of the problem area and help to create a unique platform that meets all user requirements.
Drawing the scheme of the site
Before filling the resource with content and choosing colors, we model the framework of the site, a prototype of its interface. We predict the problems of the visitor while working with the product and create a user map with all kinds of scenarios of behavior. Next, based on the principles of ui design place elements and translate them into an interactive format for interaction with the interface.
Creation of user-friendly interface is the key to success of your product.
We will develop unique ux-design for your resource, which will be maximum laconic and will deliver the user without additional efforts to the purpose. All details of the interface will be intuitive from the first visit and provide an immediate response to the actions of the visitor. Of course, no one is safe from mistakes. Let’s add messages that will help save your customers and money in case of possible failure.
Design is what looks good and comfortable in any situation.
They say you can’t please everyone, but we decided to please everyone: PC users and users of all kinds of gadgets. That is why our team develops the adaptive website design, taking care of accessibility and convenience of the resource for each visitor from any device.
