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The background is interactive. Click and play with it. Or use the following controls:
Select your color scheme.
The background is interactive. Click and play with it. Or use the following controls:
To experience more of Rain's creative site, we got you something that you could play.
What you got here is a platform you can tweak. We doesn't stop only from giving you toys to play
but might as well give us something that we can share with others.
After this will be the start of your own creative exploration.
Welcome to Rain Creative Lab.
Nissin-URC is the manufacturer and distributor of various noodle-based products in the Philippines. URC is a FMCG company that manufactures well-known food brands in the Philippines.
Nissindividuality is a flagship project of Nissin's full online campaign that aims to push the envelope in online marketing. It is specifically an online voting site for potential Nissin role-models drafted from various universities and schools in the Philippines.
In this project, we handled everything--from creative development to administration of the voting process.
They gave us full creative freedom on what we can do with the project. Nissin requested the following features be included in their site:
Majority of the challenges in this project were technical. We employed various security measures to prevent spams in online voting. We also had to validate and periodically inspected the database and voting results to trace any nuisances or forms of attempted cheating
As for the creative challenge, we addressed them by creating a simple yet engaging design for the users. We maximized the use of personalities silhouettes to highlight various facets of the competitions. Using a strong creative tool, we managed to roll out various creative executions and applications to the whole creative requirements of the site.
But what made the project even more succesful was the the creative collaboration between Nissin's brand team and Rain. This facilitates a working atmosphere that encourages us to deliver high-quality work to our clients and to go the extra-mile to exceed their expectations.
Experience, experiment, immerse.
