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About the Background
The background is interactive. Click and play with it. Or use the following controls:
Select your color scheme.
The background is interactive. Click and play with it. Or use the following controls:
To experience more of Rain's creative site, we got you something that you could play.
What you got here is a platform you can tweak. We doesn't stop only from giving you toys to play
but might as well give us something that we can share with others.
After this will be the start of your own creative exploration.
Welcome to Rain Creative Lab.
The best ideas are simple, but they are also those that grow, engage and excite. At Rain, we push ourselves to develop the best possible ideas to our clients. And that entails a lot of creative thinking and strategies.
The core principles that define Rain's creative process are developed from experience, trends and best practices. Here are Rain's basic framework and creative principles.
We never compromise. We never sacrifice the quality of our work. Excellence is a habit that we should live and breathe. We deliver what is only best to our clients.
There is no such thing as black and white in design. There will always be some gray areas where ideas and concepts are free to grow naturally. We never close our doors to new and emerging ideas, no matter how absurd or weird they may be. Even in the middle of the development stage of conceptualization, we change direction or plan, if needed. We exhaust all possibilities and never stop until we have the best idea possible.
Using our own creative tools, we walk our clients through the several facets of the business--from competition analysis, market trending, brand differentiation, art direction to image and layouts. We take extra effort to understand our clients so we can create the most fitting visual representation of their brand or company. But plotting the market situation of the company is just one of the many things we do. To enable us to see a more comprehensive background and position of our clients, we also do the following:
Our ideas are usually never final. While we do have a sketch or plan for our creative design, we still leave it open for improvement and development as we go along. Also, we believe that the best results are made when people work together. Thus, the involvement of the client is one of our key ingredients to success.
Once the concept has been decided, we push for development and implementation. This is the stage where adjustments, changes and major movements happen. We try to achieve the best balance between idea and design to achieve the best results. It is our experience that 40% of the mockup design will change dramatically to fit and realize the idea. Using our various production tools, we implement and develop the following designs:
The final product is as good as the amount of effort and creativity we put into the whole process.
To see more about our creative process, check out our Case Studies.
Experience, experiment, immerse.
